Industry Immersion Program (IIP)

Data analytics involves utilizing statistical or machine learning methods to analyze and interpret data. This course, despite not involving programming or extensive data processing, focuses on elucidating why data analytics is essentially a leadership challenge. Participants will explore the breadth of data analytics, discern between effective and ineffective analytics, and gain conceptual insights into fundamental data analytic techniques.

This will be a continuation of the Design Thinking course started in Week 1

Over two dynamic days, Students will embark on a journey to master the art of creating insightful dashboards and harnessing the potential of Excel as a data analytics tool. This hands-on course is designed to equip students with advanced data analytics and visualization skills using Microsoft Excel. Through interactive sessions, real-world case studies, and practical exercises, students will develop the expertise to create dynamic dashboards, automate reporting processes, and integrate external data sources for real-time insights

This course focuses on transforming raw data and visualizations into compelling, audience-focused narratives. Participants will learn to structure data-driven stories, adapt their messaging for different stakeholders, and leverage tools like Think-cell to create visually impactful presentations

This course is designed to provide you with a comprehensive understanding of data science principles and practical machine learning techniques using Python. Whether you are a beginner or have some experience in data science, this course will guide you through the essential concepts and advanced methodologies, preparing you for real-world data challenges.

This course is designed to furnish you with a foundational understanding of essential aspects in marketing and sales management, with a focus on cultivating specific competencies. These competencies include the ability to recognize opportunities for value creation among all stakeholders, including customers, the organization itself, and intermediaries; applying marketing concepts comprehensively across various decision domains to generate value; and discerning opportunities to amplify value creation potential through the utilization of digital technologies.

During this week, students will present their Design Thinking projects within their respective schools. These presentations serve as an opportunity for students to demonstrate their problem-solving skills, creativity, and ability to apply design thinking principles to real-world challenges. The top-performing students from each school will then advance to the grand finale, where they will compete for the ultimate prize, recognizing their excellence and innovation.

Students will also dedicate this week to working on their Machine Learning Capstone Projects. This project is designed to consolidate their understanding of machine learning concepts by applying them to a practical business or industry-related challenge. By the end of the week, students should be able to demonstrate their ability to build and refine machine learning models, interpret results, and present actionable insights based on their findings.

As marketing evolves from an art to a science, businesses must harness customer data effectively to make informed decisions. This course equips students with the analytical skills and tools needed to extract meaningful insights from large datasets, enabling data-driven marketing strategies. Students will learn how to transform common marketing challenges—such as segmentation, pricing, and promotions—into analytical questions, execute data analysis, and interpret results to drive actionable business decisions.

In this final stage of the Machine Learning Capstone, students will present their completed projects to a panel of industry experts specializing in various fields relevant to their work. This presentation provides students with the opportunity to showcase their technical expertise, problem-solving abilities, and business acumen. Industry professionals will evaluate each project based on its innovation, practical application, and potential impact. This session not only allows students to receive valuable feedback from experts but also serves as a platform to connect with potential mentors and industry leaders, preparing them for real-world challenges in the field of machine learning.

This course equips participants with the fundamental concepts of behavior in organizations. It provides a framework for structuring and understanding participants' past and future experiences with the functioning of individuals, groups, and organizations in today’s business world. It offers concepts, theories, and evidence-based tools for analyzing their own and others’ cognitive, behavioral, and emotional responses to stimuli emerging from the complexity of organizational challenges, and selecting among a variety of possible trajectories of managerial action

This course is designed to equip young professionals with essential negotiation skills to confidently navigate job offers, salary discussions, workplace dynamics, and everyday interactions. Through practical exercises, case studies, and real-world applications, participants will learn to negotiate effectively, build confidence, and handle rejection with resilience.

The primary goal of this course is to equip you with the skills needed to craft a compelling and professional resume that effectively highlights your strengths, experiences, and achievements. Throughout the course, you will learn how to tailor your resume to specific job applications, ensuring it stands out to recruiters and passes Applicant Tracking Systems (ATS). This course focuses on content, structure, and impact, helping you present your qualifications in a way that aligns with industry expectations. Emphasis will be placed on best practices, clarity, and customization rather than generic templates.

This course is designed to help young professionals develop the confidence, skills, and strategies needed to excel in job interviews. Through a combination of theoretical insights, practical exercises, and mock interviews, participants will learn how to present themselves effectively, answer common and difficult interview questions, and leave a lasting impression on employers.

In today’s competitive job market, building a personal brand is essential. Students will explore how to create and maintain a strong professional identity, leverage social media platforms like LinkedIn, and position themselves as valuable candidates in their respective industries.